Portfolio Management 

Portfolio management comprises of;

1. Selecting the best projects, programs and other work which are in true alignment to the organizational strategy for growth 

2. Maintaining the alignment (Organizational strategies are dynamic and will change to align with the enterprise environmental factors. When the organizational strategies change, the portfolio gets revised)

3. Portfolio management is performed by portfolio managers 

4. Portfolio can comprise of;

   1. Programs (Managed by Program Managers) 

   2. Projects (Managed by Project Managers)

   3. Other work (Managed by Operations teams) 

BCG Metrics 

BCG Metrics by Boston Consulting Group is a useful framework for Portfolio Management 

Products can be classified into four segments based on their;

1. Market Growth Rate 

2. Relative Market Share 

High Market share - High Market Growth Rate segment (Star) - Contains the star products which has the potential to become future cash cows

High Market Share - Low Market Growth Rate segment (Cow) - Contains the current cash cows which do not have a great future ahead

Low Market Share - Low Market Growth Rate segment  (Dog) - Contains those projects who have reached end of life (Dog) and must be scrapped

Low Market Share - High Market Growth Rate segment (Question Mark) - Contains 'Question Marks' which may or may not get into the 'Star' segment

Comple the Quiz ...